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The Intro and the Closing

The intro and closing of a message are sometimes the most difficult parts to write, but they're some of the most critical parts of the message. The intro needs to pull people in from their world and connect them into what you're about to talk about. Needs to raise interest and curiosity - "You're talking about resisting temptation....so what?" We need them to understand WHY in the world they should listen to what we're about to say.

The closing needs to be memorable. The whole talk is now wrapped up in this moment where we try to get the whole thing to stick. However, we often wing the closing with a couple recap thoughts and a quick prayer.

Difficult to write, but crucial to include.


“The Intro and the Closing”